Design work: Furniture and interiors
Furniture website design and branding for a store, carried to a billboard
A website and identity for a furniture store, designed under the project name Homura: the shop’s homepage for desktop and phone, and the mark carried on to packing tape and a billboard.
- Project
- Homura
- Type
- Furniture store website
- Our work
- Web design, brand identity
- Platform
- Responsive website
Shown as design work, under its project name. We claim no client result for it.
What the furniture store website had to do
Furniture is bought with the eyes first. A shopper wants to see the piece in a room, in good light, before reading a word about it, and the shop has to stay out of the way while they look.
The design uses warm sand and brown tones taken from the rooms it shows, with plain black type. The homepage opens on one interior and two buttons, and the same headline and picture-led layout carry on to a billboard.
- The room comes firstOne interior leads the homepage.
- Colors from the roomsSand and brown, with black type.
- Shop tools in reachSearch, bag and wishlist on top.
What we designed for the furniture store website
Website
The shop’s homepage and About section, for desktop.
Mobile views
The same homepage laid out for a phone screen.
Brand identity
A roof-shaped mark and wordmark, on packing tape.
Billboard
The headline and a living room, set on a billboard.
The services behind this work: web design. Planning something similar? Read our guide to website redesign cost.
Before you brief anyone
Planning a furniture store website? Weigh these first
Choose online or showroom, book the room photography and fix the product details first.
Request a scoping callDecide whether the site sells online or sends shoppers to a showroom.
A furniture ecommerce website needs delivery options, lead times and stock for each product, while a showroom site needs locations and a way to book a visit.
Commission room photography before the layout.
Furniture is judged in a room and in good light, so pictures of each piece in a furnished setting carry more of the sale than any interface detail.
Give dimensions and materials a fixed place.
A buyer has to know a sofa fits the room and the doorway, so measurements, fabrics and finishes belong in the same spot on every product page.
Keep the brand the same from screen to street.
One headline and one picture-led layout should work on the site, on packaging and on outdoor ads. Our retail page covers how we approach stores, and our website redesign checklist helps when an existing site is being replaced.
Questions about furniture website design
If something here does not answer it, ask the founder directly.
Talk to the people who do the work
A 30 minute scoping call with the team that would take the project on. We reply within 12 hours.
Prefer email?info@redliolabs.com
What should a furniture store website include?
Room photography, product pages with dimensions and materials, and clear routes to buy or visit. The Homura homepage opens on one interior with two buttons, and keeps search, the bag and the wishlist at the top of the page.
Why take a furniture website’s colors from its photographs?
Colors drawn from the rooms make the interface feel part of the interior rather than a frame around it. Homura uses warm sand and brown with plain black type.
How much does a furniture ecommerce website cost?
The size of the catalog, the delivery and stock rules and the platform drive the scope, and we quote once that scope is agreed. Our website redesign cost guide explains what moves it.
Do you design furniture store websites and brands?
Yes. Homura is design work shown under its project name, covering the site and an identity with a roof-shaped mark, used on packing tape and a billboard. We take on this work through our web design service.
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A calm mental health homepage for phones, and the mark that goes with it.
Talk to us about a furniture store website
Thirty minutes with the people who would design and build your site. We tell you whether a refresh, a redesign or a rebuild fits.
- We reply within 12 hours
- You talk to the people doing the work, never an account manager
- Peer-reviewed releases
- NDA before your first call
Mayursinh Jadeja
Founder, Redlio Labs