Design work: Health and fitness
Fitness coaching website and brand design for a gym
A website and identity for a gym and fitness coaching company, designed under the project name Flexion: the site for desktop and phone, and the mark carried on to a building sign and a product tub.

- Project
- Flexion
- Type
- Fitness coaching website
- Our work
- Web design, brand identity
- Platform
- Responsive website
Shown as design work, under its project name. We claim no client result for it.
What the fitness coaching website had to do
A gymโs website is read by someone deciding whether to join. They want to know who would train them, what the classes are and what membership involves, and they want to find each of those quickly.
The design opens on one large photograph and a short headline, with a few lines of text and one button beside it. Trainers, classes, the shop and pricing each have a place in the menu, and the page is plain black type on white.
- One photograph firstThe headline sits over a single image.
- A menu that answersTrainers, classes, shop and pricing.
- Made for phones tooThe same page in a single column.

What we designed
Website
The homepage and its sections, laid out for desktop.
Mobile views
The same homepage laid out for a phone screen.
Brand identity
The mark and wordmark, shown on a building sign.
Packaging
The identity applied to a protein powder tub.
The services behind this work: web design.
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Is your website costing you enquiries?
Thirty minutes with the people who would design and build your site. You hear whether a refresh, a redesign or a rebuild fits.
- We reply within 12 hours
- You talk to the people doing the work, never an account manager
- Peer-reviewed releases
- NDA before your first call

Mayursinh Jadeja
Founder, Redlio Labs

